Sony BRAVIA 3 K50S3
Overview
The Sony BRAVIA 3 (K50S3) stands out as a next-generation 4K UHD television, designed to meet the needs of families, movie lovers, and gamers seeking a high-performance, connected, and accessible solution. Equipped with Sony’s latest innovations in picture, sound, and connectivity, it distinguishes itself through its versatility and pragmatic approach to home entertainment.
Picture Quality and Display Technologies
At the heart of the BRAVIA 3 is the 4K HDR X1 processor, optimized by artificial intelligence, which adjusts colors, contrast, and sharpness in real time. This chip analyzes every scene to reveal fine details, even in older or low-resolution content, thanks to powerful upscaling.
Triluminos Pro technology delivers a wide and natural color palette, faithfully reproducing shades and gradients, whether for movies, series, or documentaries. The combination of HDR10, HLG, and Dolby Vision ensures optimal compatibility with the latest content, providing dynamic and nuanced images—even in very dark or bright scenes.
The direct backlit LED panel ensures even light distribution, while Motionflow XR enhances motion smoothness, which is especially useful for sports or action movies. Note that the native 60 Hz refresh rate is sufficient for most uses, though some demanding gamers may prefer a 120 Hz panel for ultra-fast games.
Audio Performance and Sound Innovations
On the audio side, the BRAVIA 3 relies on X-Balanced Speaker technology, designed to deliver clear dialogue and deeper bass than traditional speakers. The AI-powered Voice Zoom V3 processing emphasizes voice clarity, a real asset for movies, series, and shows where dialogue is central.
Compatibility with Dolby Atmos, DTS:X, and Dolby Audio allows you to enjoy spatialized soundtracks for an immersive audio experience. Even though the speakers are positioned below the screen, adding a compatible soundbar can further enhance the three-dimensional sound reproduction.
Gaming Experience and Connectivity
Designed with gamers in mind, the BRAVIA 3 features advanced functions: ALLM (Auto Low Latency Mode), auto picture mode, auto HDR, and a dedicated game menu simplify access to essential settings. The “Perfect for PS5” label ensures optimal synchronization with Sony’s console, with automatic adjustment of HDR and picture mode according to content type.
Native integration of PS Remote Play is a rare advantage: you can play your PS5 or PS4 remotely directly on the TV, without needing a locally connected console. This feature broadens usage, especially for families or shared spaces.
Connectivity is comprehensive: Wi-Fi 6, Bluetooth 5.3, four HDMI ports, two USB ports, Ethernet, built-in Chromecast, and AirPlay 2 compatibility make it easy to share content and connect multiple devices.
Google TV Platform and Smart Features
The BRAVIA 3 runs on Google TV, offering smooth access to over 400,000 movies, series, and apps. The interface is customizable, recommendations are relevant, and voice navigation via Google Assistant makes it easy to search for content or control the TV remotely. Compatibility with Alexa and Apple HomeKit further expands smart home control options.
USB recording and the Time Shifting feature ensure you never miss your favorite programs. The 16 GB internal memory is expandable via USB for storing apps and recordings.
Design, Ergonomics, and Installation
The BRAVIA 3’s design emphasizes discretion: slim frame, elevated black feet, and a flat surface to minimize reflections. Installation adapts to any space, whether on a stand or wall-mounted thanks to VESA compatibility. The distance between the feet has been designed to fit easily on most TV stands.
Comparison with Previous Models
Compared to the previous generation, the BRAVIA 3 stands out with more advanced color management, further AI optimization of the X1 processor, and an even smoother Google TV interface. However, the refresh rate remains unchanged, and Bravia Cam compatibility is still not offered on this range, setting it apart from higher-end series.
Documentation
FrenchEuropean product sheet
FrenchDurability index
FrenchTechnical data sheet
French
Technical Specifications
Display
- Screen size: 50” (126 cm)
- Resolution: 4K UHD (3840 x 2160)
- Screen technology: LED
- Backlighting: Direct LED
- Processor: X1 optimized by AI
- HDR: HDR10, HLG, Dolby Vision
- Smoothness:
- Panel 50 / 60 Hz
- Motionflow XR 200 / 240 Hz
- Picture quality:
- Triluminos Pro
- Dynamic Contrast Enhancer
- 12 picture modes
Audio
- Sound output: 2 x 10 W
- Speaker type: X-Balanced Speaker
- Audio technologies:
- S-Force Front Surround
- S-Master Digital
- Voice Zoom V3 (AI for clear dialogues)
- Audio formats: Dolby Audio, Dolby Atmos, DTS:X, DTS Digital
- Speaker position: bottom of the TV
Gaming
- Gaming features: ALLM, eARC, auto HDR mode, auto picture mode
- Dedicated game menu
- Perfect for PS5 (HDR and automatic settings)
- Built-in PS Remote Play
Connectivity and Smart TV
- Operating system: Google TV with over 400,000 contents
- Voice assistant: Built-in Google Assistant
- Streaming compatibility: Google Cast, Apple AirPlay 2
- Wireless connections: Wi-Fi 6, Bluetooth 5.3
- Recording functions:
- USB recording
- Live control (Time Shifting)
- Internal memory: 16 GB (expandable via USB)
- Bravia Cam compatibility: no
TV Reception
- Tuners: DVB-C, DVB-T / T2, DVB-S / S2
- CI+ / Fransat: yes
- DTT: 1 digital / 1 analog
- Satellite: 2 tuners
Design and Installation
- Stands: wide position, black, slim and elevated
- Frame: Sony signature, black
- Wall mounting: VESA 200 x 200 mm (SU-WL450 compatible)
- Distance between stands: 71.5 cm
Dimensions and Weight
- Without stands: 111.9 x 64.9 x 7.0 cm / 12.1 kg
- With stands: 111.9 x 71.4 x 26.7 cm / 12.3 kg
- Packaging: 122.5 x 78.2 x 14.1 cm / 17 kg
Environmental Features
- Energy class: E
- Power consumption:
- In use: 145 W
- Standby: 0.5 W
- Annual SDR: 60 kWh / 1000 h
- Eco features:
- Light sensor
- ECO control center
- Recycled materials (SORPLAS)
Frequently Asked Questions
Is the BRAVIA 3 (K50S3) suitable for competitive gaming?
For most gamers, this TV offers excellent responsiveness thanks to its ALLM and game mode features. However, highly demanding e-sports players may prefer a 120 Hz panel for ultra-fast titles.
What’s the difference between Triluminos Pro and other color technologies?
Triluminos Pro uses advanced color mapping to display a wider and more natural range, especially in mid-tones, which enhances image realism.
Is it easy to share content from a smartphone?
Yes, built-in Chromecast and AirPlay 2 compatibility allow you to quickly stream photos, videos, and apps from an Android or Apple device.
Is the TV compatible with popular streaming services?
Google TV provides native access to most major platforms (Netflix, Disney+, Prime Video, YouTube, etc.), as well as thousands of apps via the Play Store.
- Eco-contribution of €9.26 included in the sale price.
- Manufacturer reference: K50S35B.CEI
- GTIN / EAN: 4548736167995


























