Sony BRAVIA 3 K65S3
Overview
The Sony BRAVIA 3 K65S30 is your entry point into the Japanese brand’s premium TV universe. This 65-inch model combines detailed 4K picture quality, advanced video processing technologies, and a smooth Google TV platform in an accessible package. Designed to deliver a complete family experience, this TV stands out for its ease of use and well-balanced performance.
Controlled Picture Quality
The Sony BRAVIA 3 features a 4K UHD LED screen (3840 × 2160) using Direct LED technology, ensuring uniform backlighting across the entire panel. The 4K HDR X1 processor works in real time to enhance every scene, optimizing color, contrast, and detail.
Triluminos Pro technology is one of this TV’s major strengths, enabling the reproduction of a wide color palette with remarkable accuracy. Technical tests reveal near-complete coverage (almost 100%) of the Rec.709 color space used for SDR content, as well as 94% coverage of the DCI-P3 space for HDR content. This color performance surpasses that of many QLED TVs in this price range.
For movie lovers, the BRAVIA 3 supports the three main HDR formats: HDR10, HLG, and Dolby Vision, ensuring optimal compatibility with most current content. The Frame Dimming technology, while not as sophisticated as the Full Array Local Dimming found in higher-end models, is effective at enhancing contrast in dark scenes.
Satisfying Audio Performance
The BRAVIA 3’s audio system is based on two X-Balanced Speakers delivering a total output of 20W. This setup provides clear, balanced sound, especially suited for dialogue, which remains highly intelligible even at high volume.
Compatible with Dolby Atmos and DTS Digital Surround, this TV can decode advanced audio formats to create a more immersive sound environment. The Vertical Surround Engine simulates three-dimensional sound despite the absence of upward- or rear-firing speakers.
For those seeking a true home theater experience, adding a soundbar is still recommended, but the TV’s native performance is more than respectable for everyday use.
Smart Platform and Extensive Connectivity
The Sony BRAVIA 3 uses Google TV as its operating system, offering an intuitive interface and easy access to thousands of streaming apps, including Netflix, Prime Video, Disney+, and YouTube. The built-in Google Assistant lets you control the TV by voice, search for content, or ask a variety of questions.
Connectivity is comprehensive, with four HDMI ports (including one eARC-compatible), two USB ports, Ethernet, Wi-Fi 6, and Bluetooth 5.3. The TV also supports Apple AirPlay 2 and Chromecast, making it easy to stream content from your mobile devices.
The 16 GB of internal storage allows you to install a comfortable number of apps while maintaining smooth performance over time.
Features for Gamers
Gamers will appreciate the specific optimizations for PlayStation 5, including Auto HDR Tone Mapping and Auto Genre Picture Mode, which automatically adjust picture settings based on the displayed content.
The BRAVIA 3 supports ALLM (Auto Low Latency Mode), which automatically switches to game mode to reduce display lag. The TV also allows 4K HDR gaming, but its refresh rate is limited to 60 Hz and the absence of VRR (Variable Refresh Rate) may be a drawback for the most demanding gamers.
Elegant Design and Practical Considerations
The BRAVIA 3’s minimalist design features slim bezels that maximize the display area and an elegant stand that provides the necessary stability. Overall dimensions of 145.2 × 83.6 × 7.2 cm (without stand) and a weight of 22.1 kg make it a substantial but not excessively heavy TV.
The TV can be set up in two different ways thanks to its stand, which offers both wide and centered positions, adapting to various types of furniture. For those who prefer wall mounting, the BRAVIA 3 is compatible with VESA 300×300 mounts.
Documentation
FrenchTechnical data sheet
FrenchEnergy label
FrenchEuropean product sheet
French
Technical Specifications
Display
- Size: 65 inches (164 cm)
- Resolution: 4K UHD (3840 × 2160)
- Technology: Direct LED
- HDR: HDR10, HLG, Dolby Vision
- Smoothness:
- Panel 50/60 Hz
- Motionflow XR 200/240 Hz
- Processor: X1 optimized by AI
- Contrast: Dynamic Contrast Enhancer
- Colors: Triluminos Pro, 12 picture modes
Audio
- Power: 2 x 10 W
- Speaker type: X-Balanced Speaker
- Surround sound: S-Force Front Surround, Dolby Audio / Dolby Atmos, DTS:X
- Technologies:
- Vertical Surround Engine
- Voice Zoom V3 (AI)
- Amplifier: S-Master Digital Amplifier
Gaming Features
- Dedicated game menu
- ALLM, eARC
- PlayStation 5 compatibility: HDR & auto picture mode
- PS Remote Play
Smart TV
- System: Google TV (2025)
- Voice control: Built-in Google Assistant
- Casting: Google Cast & Apple AirPlay 2
- Streaming: 400,000+ movies / series
- Memory: 16 GB expandable via USB
- Recording / time shifting: yes
Connectivity and Reception
- Wi-Fi / Bluetooth: Wi-Fi 6 / Bluetooth 5.3
- HDMI 2.1: yes (but no 4K @ 120 Hz or VRR)
- USB: yes
- TV tuner: DVB-C, DVB-T/T2, DVB-S/S2 (2x satellite, 1 digital, 1 analog)
- CI+ / Fransat: yes
Eco Features
- Eco control center
- Recycled materials (SORPLAS)
- Light sensor
- Energy class: E
- Standard / standby consumption: 238 W / 0.5 W
- Annual SDR consumption: 93 kWh / 1000 h
Design and Accessories
- Color: black
- Feet: slim, wide or centered position
- Wall mounting:
- VESA 300x300 (SU-WL450 optional)
- Compatible with SU-WL900
- Remote control: RMF-TX820 recycled
Dimensions and Weight
- Without feet: 145.2 × 83.6 × 7.2 cm – 22.1 kg
- With feet: 145.2 × 90.9 × 33.4 cm – 22.4 kg
- Packaging: 157.4 × 95.8 × 18.4 cm – 31 kg
Frequently Asked Questions
What’s the difference between the BRAVIA 3 and the BRAVIA 7?
The BRAVIA 7 offers significantly higher brightness, a more advanced local dimming system, and a 120 Hz refresh rate. These improvements result in better contrast, more vibrant HDR colors, and smoother motion for sports and video games. The BRAVIA 3 remains an excellent choice for those seeking great value while enjoying Sony’s essential technologies.
What are the concrete advantages of the X1 processor compared to other TVs in this price range?
The X1 processor stands out for its ability to reduce digital noise, enhance sharpness without creating artifacts, and dynamically optimize contrast scene by scene. It excels especially at upscaling non-4K content to Ultra HD, making standard HD programs look more detailed and natural.
How does the TV handle standard or HD definition content?
The X1 processor incorporates sophisticated upscaling algorithms that analyze and enhance lower-resolution content. Documentaries, series, and movies in standard or HD definition benefit from increased sharpness and reduced digital noise, coming closer to native 4K quality.
Is the BRAVIA 3 compatible with all popular streaming apps?
Yes, thanks to Google TV, the TV gives you access to over 400,000 movies and series across major streaming platforms like Netflix, Amazon Prime Video, Disney+, Apple TV+, YouTube, and many more. Regular updates ensure compatibility with new apps.
- Eco-contribution included in the sale price.
- Manufacturer reference: K65S35B.CEI
- GTIN / EAN: 4548736167810

































